Danielle Giroux is an award-winning art director with extensive experience designing digital experiences and content platforms for clients that include Citibank, Infiniti Motor Ltd, IKEA, Yellow Pages, Mattel, and for The House of Anansi Press for whom she was a designer on the Cannes Lion award winning Massey Lectures iPad App. She is completely conversant in modern user experience principles and is as passionate as she is fiercely protective of a brand’s visual experience and tone. She is also a highly regarded photographer and participates regularly in advertising competitions and judges student portfolios regularly as a way to give back and mentor advertising and design hopefuls.